Both Anderzorg and Menzis are under the same flag. Menzis has a somewhat more adult profile, rather focussing on the North East of The Netherlands. Anderzorg targets a Millennial audience.
Anderzorg / Menzis
Two insurance companies that proved to be my favourite accounts. There was a certain amount of creative freedom and because they figured my team and me were the experts really helped us pitch and win a lot of video concepts.
Content Strategy
The video strategies for both companies were different but very clear from the start, with two separate target audiences. Start of each year we would focus on what's up next, involving the latest technologies and trying to catch what's hot in video content production at the moment.
Creative Producing
I was involved in concepting round(s) and carried projects from greenlight to delivery. On set I made sure everything was in place. Often collaborating with external production teams and third party post-production - but also setting up workflows for the internal process.
See some of the videos below: